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Strategy
Cendant Corp to separate into four companies
EH Staff - Mumbai
Cendant Corporation has announced its plans to separate Cendant into four independent,
publicly traded, pure-play companies. The four companies would be real estate,
travel distribution, hospitality and vehicle rental businesses.
The plan is designed to enable shareholders and the four companies to realise
Cendant's value, which has not yet been fully recognised by the market, despite
the strong operating and financial performance of Cendant's businesses.
Following the proposed transaction, Cendant's shareholders will own 100 per
cent of the equity in all four companies. The transaction is expected to take
place through three 100 per cent spin-offs in mid-2006. It is expected to be
tax-free for the company and its shareholders.
Cendant's chairman and CEO, Henry R Silverman, said, "We believe that this
is the right thing to do, for the right reasons and at the right time. Creating
four strong and focused pure-play companies is the best way to unlock the full
value of Cendant's businesses for the benefit of our shareholders in both the
short and long term. All of our businesses have done well, yet despite Cendant's
consistently strong operating and financial performance in recent years, the
market has not fully recognised its value. Our successful efforts to simplify
Cendant's structure and divest non-core businesses have underscored the benefits
of greater clarity and focus. With these efforts complete, we have now concluded
that it is in the best interests of our shareholders to establish pure-play
enterprises, as we and our advisors believe the sum of the parts has a value
in excess of our current share price."
Cendant anticipates that the separation of the company's core businesses will
facilitate a clearer understanding and fairer market valuation of each of these
businesses. The transaction is intended to reduce the complexity surrounding
investor understanding and analysis of Cendant's businesses and enable them
to choose how to diversify their holdings. Cendant also expects to attract new
interest from investors who want to own stock in one or more of the separate
companies, even though they might not have been as interested in its diversified
holdings as a single company.
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